Designing a Beer Bottle Label

When it comes to dressing your beer bottles choosing the right colour, style, material and artwork for your beer label, is vital to ensure your bottles jump out on the shelf and attract your customers attention.  With so many beer companies out there and craft beer becoming increasingly popular, the competition is bigger than ever.

So, if you finally have mastered your thirst quenching, refreshingly delicious brew, and don’t know how to market your brand to entice your buyers, then this article should give you some pointers on where to start with creating the perfect beer label.

Takeaway Food Labels

Labelling your food is vital for listing all ingredients for your customers, displaying your company logo and raising brand awareness. This includes takeaway food labels, where food is delivered to your door.

Why not make the most of your marketing opportunities and add a label onto the brown paper bag before the takeaway leaves the shop.  This could be a label to seal your bag with your company logo on, you may want to include a promotional offer, or add some labels to the food containers to notify your customers of what’s inside.

Guide to Recycling Labels

Recycling is a daily household necessity in this day and age and becoming increasingly popular with an increase of 45% of all household waste being recycled in 2018.

So, whilst we are all trying to do our bit to help the environment, are we recycling our labels properly?

Advice on Recycling Labels

Creating Your Craft Labels

Craft labels are generally used for artisan foods such as jam, honey, ketchup, and cheese; or drinks such as craft beers, ciders and ales.

A craft label is used for homemade/artisan type products which has a textured feel and often made from recyclable paper material rather than a gloss Polypropylene (PP) or Polyethylene (PE).  The look of a label is vitally important, as this is your customers first opinion of your product.  So, taking time to think about your design, colours, materials and size of your label is not something that should be rushed.

A Vegans Guide to Reading a Food Label

For those that participated in Veganuary you may now be converted to being a full time Vegan, and with the up rise in Veganism we thought what better than to offer you a guide to reading your food labels so it’s a bit less daunting for you when shopping for Vegan products.

The supermarket may seem like a frustrating experience if you are new to Veganism, trying to work out what foods are safe for you to eat and what may contain hidden animal ingredients.  Don’t worry with this handy guide you will soon be able to read food labels and instantly pick up this new language to help with your new dietary requirements.

5 Ways To Make Your Labels Stand Out

Choosing the right label for your product can make all the difference to your sales as it gives people that first impression. So when it comes to deciding what material to choose and why, you may need some extra guidance which is where we can help you.  Please get in touch with our team for further help with choosing your perfect label.

5 Reasons Why We Are Your Go To Label Supplier

With there being so many label suppliers on the market we understand it must be hard to decide who to choose as your supplier and why.  So we have come up with 5 simple reasons to show you why we are your go to label supplier.

1. High Quality Labels – at Labelnet we produce high quality labels for all industries.  Be assured we will produce pristine labels for you every time and even offer sample runs for you to check before you place your order.

How To Survive Christmas As A Business

It’s the most wonderful time of the year…it is also the busiest time for a lot of businesses and demands from customers are higher than ever! Everyone has strict deadlines to meet, delivery companies are working around the clock, but with the same amount of staff to hand; keeping on top of it all can deem a bit of a challenge.  So how can your business survive this Christmas?

Now there are no set rules when it comes to managing over Christmas but I have put together some tips that just help you this year…or may be next.

The most important thing when it comes to Christmas is to be prepared.  You can never plan too early, so as soon as you have the time get started on the preparations and write a list to keep track on what you have to get through for the festive season.

Choosing the right Protein Powder

In a world of social media, marathons, beach holidays and photographs everyone is more health and image conscious than ever before.

This has made Protein shakes, bars and supplement products fly off the shelf as they provide nutrients your body needs for training, building muscle and act as a meal replacement in some cases.

With the Protein market being so popular it becomes hard to know what brand to choose.  What one packs the better ingredients, what ones are packed with sugar and how much protein each one contains. So how do you choose which one is right for you?

Are Your Labels Recyclable

With the world being more and more conscious of our environment and doing what we can to help; sustainable packaging is more talked about than ever before.

Many of our customers ask if their labels are recyclable which unfortunately isn’t a straight forward yes or no answer.  Every label is different and use different materials, adhesives and backing to stick to their desired product.

Recycling isn’t straight forward either as some recycling facilities have different capabilities which is why recyclable products are graded 1 to 7.  The different types of plastics and how they are graded are as follows

How Food Labels Have An Impact On Consumer Behaviour

With so many brands and products on the shelf when you walk into a supermarket, how can you win over customers to purchase your product? It is up to you to ensure your version is the most memorable and appealing option which stands out on the shelf.

A Beacon for Your Brand

When selecting foods in a supermarket, shoppers have a limited set of visuals to go on.  When choosing vibrant label choices, with unique textures or materials, you can help these customers make up their minds.  People are emotionally connected to the colours they see on food labels, which means when making your choice of colours, this is a vital decision which can determine how shoppers react to your goods.

New Allergen Labelling

It will be mandatory for food manufactures who produce pre-packed food to display a full list of ingredients with the 14 allergens clearly listed on the packaging.  This will be introduced this summer and come into full effect by summer 2021.

If you are a food manufacturer who produce pre-packed food, you need to follow certain allergen labelling requirements.

The 14 Main Food Allergens

If your product contains any of the main allergens as an ingredient, it must be included on the label.

Labels for Bottles and Jars – Tips

Various customers of ours use self-adhesive labels on their bottles and jars for all sorts of products. From homemade jams and sauces to drinks, cosmetics and chemicals – all customers need to make sure that important information about their products and the ingredients used is clearly displayed on each container.

There are numerous things to consider when producing a label for your jars or bottles, and we have come up with some useful labelling tips to help you get to your end label design to ensure it is right for your product and stands out on the shelf.

Digital vs Flexo Labels

With our two labelling options at Labelnet we quite often get asked what is the difference between the two.  In short Flexo printing is ideal for large volume orders using CMYK colours and Digital printing is great for shorter runs requiring a higher quality print or more vibrant label.  Please read about the difference below in more detail.

Flexo operates much like a giant rubber stamp. Each label requires a plate which is set up prior to production. The plate features raised rubber moulds that display the desired artwork. Ink is then applied to the raised areas of the plate which then rotates on a cylinder at high speeds to transfer the image to the label substrate.

5 Tips For Designing An Eye Catching Label

Choosing the right colours for your labels is an important factor when designing.  It’s important to consider what customers see when they look at a label – silver labels might project sophistication or a high-tech feel, brown paper labels may convey sustainability and reliability, a thick textured craft label might make your product look of higher quality to one with a thin paper material.  There is no right or wrong, but working with what most suits your brand and product to ensure it stands out and used to your advantage.  Never forget that the label is your customers first impression when seeing it on the shelf.

Labelnet 20th Anniversary

20 years ago, on a hot summer’s day back in July of 1999, Labelnet was first opened in Ongar, Essex.  The team consisted of just Neil Southgate (Managing Director) and Shirley Bizzell (Co-Owner) with no customers, employees or suppliers.

After an exciting first year and gaining one Finishing Operator, Labelnet’s success had begun.

20 years on and the business has come leaps and bounds.  With 24 employees, amazing customer relationships, Digital, Flexo and Finishing Machines – Labelnet are about to celebrate their 20 year anniversary.

We print labels for all industries including food, drinks, chemicals, beauty and trade.  Our sales team alone have 89 years’ experience within the label industry, between them all and love making friendly relationships with our customers.

Study Reveals Carbon Labels Help Shoppers Pick Greener Foods

This is the information age, and the consumers of 2019 are better informed when it comes to making purchasing decisions than at any point in history. However, there are still gaps in the information that is available, and there is an old saying that sometimes, a little knowledge is a dangerous thing.

This certainly seems to be the case when it comes to carbon, if a recent study carried out in Australia is anything to go by.

Best Practice Tips for Custom Label Design

Creating the right labelling is as important a part of the overall design and marketing process as creating the right product. Whether you are selling a can of soup or a laptop computer, yours might be better than all the rest, but buyers will keep walking unless the labelling convinces them that this is the product that will meet their needs.

This is the age of market segmentation, and designing the right custom labels for your products involves more than simply creating something that looks appealing. It must communicate your brand, letting customers know what you stand for, and at the same time it must reach out to them on a personal level, leaving them in no doubt that this is the product for them.

How to Ensure Your Food Labels Follow a Professional Standard

Intuitively, we all know that labelling is a vitally important consideration for anyone in the food manufacturing or packaging sector.

The consequences of getting it wrong can be significant. Labelling regulation exists to protect consumers and make sure food labels provide them with the information they need in order to make informed and confident food choices based on a number of factors including allergies, diet, cost and personal taste.

The Food Standards Agency monitors compliance with labelling requirements and works hard to combat mislabelling. If food products are deliberately mislabelled, those responsible could be charged with criminal fraud, while there are other laws that deal with false description or advertising.