Chilli Jam Man Case Study
Company: The Chilli Jam Man
Industry: Food
About the customer
Simon Barrett is the founder and owner of the Chilli Jam Man who make an award winning range of vegan friendly and gluten free chilli jams at their Yorkshire based kitchens. They supply to a number of farm shops, deli’s and butchers and attend many food festivals across the UK.
Where it all began
The Chilli Jam Man was approached by Labelnet’s sales rep, Richard Baldwin, 10 years ago in 2009. Rich offered them a personalised service, which included bringing in design help where needed and offering his knowledge about the label products that were needed to help them from start to finish.
Simon decided to proceed with Labelnet’s services based on the quality, the service received and the price, ticking all 3 boxes.
What were they looking for?
As The Chilli Jam Man were just starting to grow as a business they needed to automate their label application, moving from hand applied sheeted labels to a roll label application. The approach they received from Labelnet was timely and friendly, and not pressurised.
What challenges did they face?
Having such strong colours used on their labels, Labelnet needed to ensure the deep blacks and vibrant reds were printing as the customer wanted, and to show off their brand.
How did Labelnet help?
The labels had always been of good quality but always wanting to make improvements for their customers, Labelnet invested in a new inkjet roll label machine which offered The Chilli Jam Man the luxury of shorter runs and more vibrant inks for their labels, which is key to their brand.
Labelnet helped with the artwork and advised on volumes for best prices which helped make their orders more economical.
Benefits of working with Labelnet
Simon has always had a good relationship with sales rep Rich who has always been there if information is needed regarding the deliveries, changes to the spec, and always providing a speedy and efficient service without issue.
Simons continued business of over 10 years supports the fact that he is a happy and loyal customer who would recommend Labelnet on their great communication, personal service and competitive prices which they offer.